The Future of AI Governance: Track, Tailor, and Transform with Paulina Paczala of Crowe

In a recent episode of Brick by Brick, host Jason Reichl sits down with Paulina Paczala, Privacy Manager at Crowe, to dive into the rapidly evolving world of AI governance. Paulina shares her journey into risk management, the challenges of overseeing AI privacy programs, and how businesses can track, tailor, and transform their governance strategies to stay ahead.
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The Rise of AI Governance
The speed of AI innovation has left many businesses scrambling to keep up. Once a niche area, AI governance is now a priority for privacy professionals like Paulina. Companies are eager to adopt AI, but without proper governance, they risk exposing sensitive data, violating regulations, and compromising their operations.
"I work as a privacy manager at Crowe. I work on our internal privacy team, which means that Crowe is my client. Most of the stuff that I do day to day is focused on AI governance currently." — Paulina Paczala
Paulina emphasizes that AI isn't just an emerging tool — it’s reshaping business strategies, making governance essential from the ground up.
Technology as a Strategic Enabler
AI governance isn’t just about compliance, it's about enabling innovation safely. Paulina introduces her 'Three T’s' framework for AI governance:
- Track
- Identify technologies in use: Understand what AI tools are being used across business units both official and citizen-developed solutions.
- Monitor usage patterns: Build an inventory of AI implementations and usage policies.
- Create AI champions: Appoint key people within teams to monitor and promote AI innovation.
- Tailor
- Define your risk appetite: Different industries require different frameworks. A healthcare provider’s AI governance will look drastically different from a startup’s.
- Vendor evaluation: Carefully vet AI vendors for security standards, legal compliance, and contractual provisions. Ensure they won’t train on your data or shift data policies without consent.
- Transform
- Continuous adaptation: Governance is never 'set and forget.' Regularly review and refine AI programs to stay aligned with evolving regulations.
- Cultural integration: Foster a culture of innovation alongside governance. Empower employees to innovate while adhering to privacy and risk protocols.
"I like to call them three T’s of AI governance. So it’s track, tailor, and transform." — Paulina Paczala
Balancing Innovation with Risk Management
Paulina highlights a crucial reality: many AI vendors are high-risk simply because they’re new, untested, and still evolving. Her advice? Match high-risk technology with low-risk data whenever possible. For example, using AI for marketing content creation poses fewer risks than feeding it sensitive client data.
"If you see a technology that can help you with certain areas of your business, try to use high-risk technology with low-risk data." — Paulina Paczala
The Future of AI Governance
As the AI landscape continues to expand, Paulina predicts governance will become a core business function, not just a legal checkbox. Companies that fail to integrate AI governance now may find themselves scrambling to catch up later.
Future trends include:
- More specialized AI governance roles: Companies will need dedicated teams to track AI innovation and enforce compliance.
- AI-driven cybersecurity: Businesses will leverage AI to identify and mitigate cyber threats faster than traditional methods.
- Widespread adoption of AI enablement teams: These teams will ensure employees stay informed, adaptable, and empowered to innovate safely.
"It’s either you hop on a train or you get left behind." — Paulina Paczala
Final Thoughts
AI governance isn’t just about reducing risk, it's about creating an environment where innovation thrives without compromising privacy or security. Paulina’s insights show that the key to sustainable AI adoption is balancing technological advancement with strategic governance.
To learn more about how AI governance is shaping the future of risk management, tune in to this episode of Brick by Brick.
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👉 Apple Podcasts: https://apple.co/3XGHRel
Podcast Host: Jason Reichl
Executive Producer: Don Halliwell